Branding Your Blog

I mentioned a few posts ago, that I am in the process of working toward branding my Joeychgo.com blog. Interestingly enough, John Chow just had a post on his blog (http://www.johnchow.com/how-to-brand-your-blog/) about doing just that. I was pleased to see that pretty much everything he talks about are things I have either planned or in process. I thought this was a good topic to talk about a little more. Most of my projects have involved forums and that has been my area of expertise, so I am learning about blogs as I go. Interestingly, many of the same principles apply to blogs, soIhave a leg up.

I have a new logo in the works. I am pretty happy with it and we are just making minor changes and tweaks to it. I also have a blog designer working on the new theme for this site. Both will help give this site a good solid ‘look’. What you want with a blog such as this really is differentiate yourself from the millions of other blogs out there. Your blog appearance is step one of doing that. The next thing you need to do is demonstrate some expertise in something people want to read about. That will be the next step. The first part of that step will be creating a powerful "About The Author" page. Im not sure how I want to go about that yet. I feel like its bragging, which is not something I want to do. But, I have some ideas that maybe wont look like bragging. So stay tuned.


blog (http://www.joeychgo.com/tag/blog/), bloggers marketing (http://www.joeychgo.com/tag/bloggers-marketing/), blogs (http://www.joeychgo.com/tag/blogs/), john chow (http://www.joeychgo.com/tag/john_chow/)


More... (http://feeds.feedburner.com/~r/Joeychgo/~3/188590176/branding-your-blog)




::This post is taken from the Blog of Joeychgo (www.joeychgo.com)::