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Link Popularity through Overture ?

coolblue
12-20-2005, 12:20 PM
Has anyone advertised a website through overture.com or any other ppc network and found that their link popularity has increased bigtime ?

In the summer i set up a oscommerce website selling products and i advertised it on overture for a few weeks - i quit using them because it was getting too competitive
£1.50 per click :eek:

anyway.... now that website is in the top ten on msn for the main search term of the product i sell :D

It looks like many of the smaller directories that advertised my products via overture.com now have my website listed which gives it good link popularity

Moral of the story is my site has good search engine rankings and i am getting a few sales without paying for advertising :wave: <---

GuyFromChicago
12-20-2005, 02:22 PM
Participation in PPC marketing will not directly effect your placement in the organic serps.

Indirectly, you can pick up some nice links if bloggers/website owners find your site via your ad and like the content enough to link to you.

coolblue
12-20-2005, 03:57 PM
think your right

im going to have to get my head around this SEO thing :D


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