Pay-per-click Advertising

Hi,

Daily budget vs Ad results ranking.

Does reducing your daily budget effect your ad position on google adwords? I've had my ad spot on the top spot #1 for a few weeks now, however it is now costing me too much to continue so yesterday I reduced my daily budget to a value under googles recommended amount.

Now today my ad is now showing #2 and #3 which is okay with me. I have made no changes to the ad decription or CPC. Is this a direct effect of my reduction of daily budget and will it remain lower ranked now due to the budget allocation amt or have my competitors beat me now seo wise by improving their ad descriptions.

tia

Either way it seems your getting good ranking for your campaign. Reducing the amount would of course effect your ranking dependant on how competitive your keywords are.

It is good that you still ranked #2 and #3 even if you lowered down your budget, seems to me that advertising is really costly but since I find many people doing this, then it must be worth it?