Joeychgo
10-31-2006, 02:50 PM
Yahoo! Search Marketing Blog Launches
We join the blogosphere to share news about the account upgrade, optimization strategies and marketing trends. We also expect you to use the blog to comment on us and impart your own suggestions...
We've begun inviting U.S. advertisers to upgrade their accounts to the New Sponsored Search platform, and we know that many of our advertisers are already excited about the new system. As you might imagine, we have a lot to tell you about the upgrade process, the new features and tools, and other news of interest to businesses who market online.
As we developed the new platform, we realized that we needed a completely new way of talking with our advertisers...a pipeline in which information and ideas could move in both directions between you and us. We also wanted to create a place where online businesses could begin to think beyond search, and consider how many online advertising vehicles work together.
Thus, it gives us great pleasure to announce the launch of the Yahoo! Search Marketing blog at http://ysmblog.com (http://ysmblog.com/). This blog is intended to be a holistic marketing resource for online businesses, in which you'll find the latest information on the upgrade, tools and tips-but also, in-depth how-to's, advertiser interviews, industry trends, links to articles, and other news and information you can use.
Another goal of the blog is to build a community between advertisers, industry experts and Yahoo! insiders. Through the comments section of each post, readers will be able to share their opinions and ideas with folks here at Yahoo! and other online marketers. The blog offers a direct pipeline to Yahoo! execs, and provides you with an opportunity to help shape future product offerings. We pledge to regularly respond to comments and questions in an honest and direct way.
We invite you to visit http://ysmblog.com (http://ysmblog.com/) frequently, or better yet, to add it to your My Yahoo! page or to your RSS feeds to get up-to-date information for and about marketers just like you. We anticipate that the blog will grow and mature over time, and we hope to receive a lot of suggestions and comments that will help us make it even more useful to the community. So please, let us know what you think!
We join the blogosphere to share news about the account upgrade, optimization strategies and marketing trends. We also expect you to use the blog to comment on us and impart your own suggestions...
We've begun inviting U.S. advertisers to upgrade their accounts to the New Sponsored Search platform, and we know that many of our advertisers are already excited about the new system. As you might imagine, we have a lot to tell you about the upgrade process, the new features and tools, and other news of interest to businesses who market online.
As we developed the new platform, we realized that we needed a completely new way of talking with our advertisers...a pipeline in which information and ideas could move in both directions between you and us. We also wanted to create a place where online businesses could begin to think beyond search, and consider how many online advertising vehicles work together.
Thus, it gives us great pleasure to announce the launch of the Yahoo! Search Marketing blog at http://ysmblog.com (http://ysmblog.com/). This blog is intended to be a holistic marketing resource for online businesses, in which you'll find the latest information on the upgrade, tools and tips-but also, in-depth how-to's, advertiser interviews, industry trends, links to articles, and other news and information you can use.
Another goal of the blog is to build a community between advertisers, industry experts and Yahoo! insiders. Through the comments section of each post, readers will be able to share their opinions and ideas with folks here at Yahoo! and other online marketers. The blog offers a direct pipeline to Yahoo! execs, and provides you with an opportunity to help shape future product offerings. We pledge to regularly respond to comments and questions in an honest and direct way.
We invite you to visit http://ysmblog.com (http://ysmblog.com/) frequently, or better yet, to add it to your My Yahoo! page or to your RSS feeds to get up-to-date information for and about marketers just like you. We anticipate that the blog will grow and mature over time, and we hope to receive a lot of suggestions and comments that will help us make it even more useful to the community. So please, let us know what you think!
