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A Practical Guide to Affiliate Marketing: Quick Reference for Affiliate Managers & Merchants
vBulletin Book Store > vBulletin books beginning with P
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A Practical Guide to Affiliate Marketing: Quick Reference for Affiliate Managers & Merchants |
Author: Evgenii Prussakov
Published: 2007-05-01 |
List price: $29.99
Our price: $19.79
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Usually ships in 24 hours
As of: October 11th, 2008 09:04:36 PM
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Customer comments on this selection.
 No Fluff and 99.99% Solid Content Out of All of the Affiliate Marketing Books This is a MUST HAVE
Unlike most of the books on Amazon I found Geno's to be an extremely efficient read. Most of the books on this subject are filled with "fluffs" and long run on's of success stories. It was very refreshing to finally read a book by someone who approaches Online Marketing and Management from more of a "This is the exact science" standpoint while still keeping the book enjoyable and not dense at all.
I recommend this book to anyone interested in Affiliate Marketing or for the Affiliate who is curious as to how Affiliate Managers think and act.
Great work
-Cyrus Massoumi
Great resource and guide for Affiliate Managers & Merchants
"A Practical guide to Affiliate Marketing" is exactly what the title says. It is a great resource and reference for everybody who is interested in affiliate marketing. It gives answers to almost all questions every merchant wants to ask before launching affiliate program. The book is easy to read and easy to follow. There are many real life examples and valuable tips both for merchants and affiliate managers. The author Evgenii "Geno" Prussakov is one of the most respected and successful affiliate managers in affiliate marketing world. I think the book definitely deserves 5 star rating.
Great 1st Step in the AM biz!
The day I agreed to take on the Affiliate Program Manager position at the company I worked for, I realized that I had some learning to do. I quickly found a bunch of different resources online that pointed me to this book.
It is a quick read. Took me three evenings without dedicating too much time to it. I feel I was able to soak in a ton. Geno's book really motivated me to immerse myself in the biz. I think it will do the same for you.
Proves how important it is to seek advice from the experts
I humbly believe in the adage that says "You don't know what you don't know". This was definitely true about Affiliate Marketing. There's so much jargon and tech-speak to wade through when trying to learn about this industry. Then I read Mr. Prussakov's book and was amazed at how clearly and simply it outlined what I needed to know to get a handle on the power of affiliate marketing. It was a real eye-opener, and allowed me to pursue techniques that have made a real difference in my business. I highly recommend the book as a basic resource for anyone looking to understand affiliate marketing.
A great guide for merchants
It isn't often that a book so clearly and concisely delivers so completely on its chosen subject. But such is the case with "A Practical Guide to Affiliate Marketing".
Upon recently launching our affiliate program I began researching the topic so that at least I might avoid making some "newbie" mistakes. I met Geno through a popular affiliate forum and he was kind enough to send me a copy of his book. Once I began reading, I knew that this book was exactly what I needed. The book, in plain and simple english, covers all of the pitfalls, opportunities, and provides sound advice, obviously based on Geno's years of experience. It does so in a format that makes it a great point of reference long after you read through it and a must have for any affilliate manager, merchant, or anyone who wants to understand the affiliate marketplace.
I highly recommend this book to any executive considering the idea of launching an affiliate program or anyone currently managing a program who would like to see their results improve.
Tom Livia
President
PC Universe, Inc.
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