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Book Details
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Home Based Travel Affiliate |
Author: Tom Ogg
Published: 2007-06-01 |
List price: $49.95
Our price: $49.95
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Usually ships in 24 hours
As of: December 01st, 2008 08:34:45 PM
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Customer comments on this selection.
 Marketing on the Web for Travel Agencies or home based agents
This actually a pretty good book on affiliate marketing for the travel industry. It goes into very good detail of the importance of good content on your website and getting involved in forums and groups.
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br /The chapter on Google adsense has plenty of detailed information on how to design your ads to get the best results.
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br /There are several pages of travel affiliate programs listed and I think more important where to go to find new programs. I wish Tom would have written about the pluses and minuses of each, but that information can change from time to time.
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br /I come from a web design background so I feel the chapters on web design and search engine chapters are a little weak.
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br /Another thing I like, there is good information on where to get content and help to build your site.
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br /If you apply half of what is in the book to your web site it will payoff many fold. I am surprised Tom did not touch on using the site to promote your agency in combination with affiliate marketing. Maybe I just have not seen that section yet.
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br /I think the price is maybe a little steep for about 150 pages. But again putting it to use is the payoff.
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